National Retail Federation Announces Shop.org 2017
The National Retail Federation (NRF) recently announced that it has adopted Shop.org as the name of its annual e-commerce conference, which was previously known as Retail’s Digital Summit and held by NRF’s Shop.org digital division. Shop.org will be held Sept .25-27 in Los Angeles, and deliver insights into the future of digital retail and demonstrate how they are applicable in today’s marketplace to more than 4,000 retailers.
“At Shop.org, attendees will discover new ideas, get actionable takeaways, and build strong relationships with the brightest and most innovative players in the e-commerce world,” said Matthew Shay, NRF president and CEO. “The rebranding of our show reflects our desire to focus on qualities that differentiate us from our competitors and stay ahead of the innovation curve in the retail industry.”