Potterville, Mich. -- Barcelona-based Floover has established new headquarters in North America under the name of Floover North America, L.L.C. The Potterville Mich., location features offices, a warehouse, and a new showroom and will be managed by Bill Draper, a flooring specialist with experience selling Floover products.
Floover plans to promote the brand North America, focusing on the contract channel, especially in the hotel sector, according to a company statement. Rodrigo Tejero, contract manager, will lead the strategy, supporting Manuel Martins, commercial manager of the U.S. and Canada. The commercial team of Floover North America is completed by Kayla Gross and Aaron Supianoski.