Dalton, Ga. -- Shaw Floors announced its latest, patent-pending soft surface innovation, the Bellera high-performance carpet collection. Bellera combines exceptional durability and lasting beauty - exactly what the consumer is asking for. Through extensive testing, four key attributes of Bellera have been designed to ensure that when it is placed in an active household, it will look as good as it did on day one, even after five years of wear.
Endurance high-performance fiber features crush resistance and retains its softness. LifeGuard Spill-Proof backing offers the same great performance, now with a more distinctive color. R2X soil and stain resistance keeps spills and messes on the surface of the carpet longer for easier cleanup. And a No Surprises, Worry-free Warranty gives consumers peace of mind with a straightforward, transparent warranty.