Personalization Drives Consumers to Independent Retail
Washington– Personalization and creating an unforgettable customer experience remains critical to the strategy to drive growth and market differentiation for independent flooring retailers in 2019, according to executives at Flooring America, Flooring Canada and The Floor Trader.
The corporate team and its members gathered as a group in the nation’s capital to kick-off the new year at conneXtion, an annual meeting with 500 independent floor covering retailers from North America and Canada. The two-day conference, held at the Gaylord National, brings together the best flooring retailers where they embark upon a personalized experience and learn about innovative solutions that they can implement in their businesses to drive sales.