Vital Design, a digital marketing agency, has found an office space within a historic building in the heart of historic downtown Portsmouth, N.H. Vital Design was looking for the perfect flooring installation to tie the various interior design elements together—both in terms of the overall aesthetic and also in relation to the agency’s eccentric branding efforts and love of the color orange. Parterre provided the perfect vinyl flooring solution for this growing digital company.
Finding a way to strike a balance between preservation and enhancement of the existing conditions of a historic building proved an obstacle for this office space renovation. The space featured a mix of brick walls and new drywall—meaning the flooring chosen would need to be versatile enough to mesh with the old and the new. Vital Design, a growing company that often hosts in-office events, needed a flooring solution durable enough to withstand a heavy flow of foot traffic, as well as the usual wear and tear during the winter months in New England. And lastly, the timing of the renovation project was accelerated to the extent that any flooring installation would need to be swift and efficient.