China Ceramics Announces Plans to Enter Southeast Asia Market
Jinjiang, China -- China Ceramics Co., Ltd. announced its plans to enter the ceramic tile market in Southeast Asia. While this effort is in its early stages, the company is already negotiating with customers in its first target market of Malaysia. The company plans to capitalize upon the increased level of building construction in Southeast Asia, which is due in part to China's Belt and Road Initiative. Huang Meishuang, CEO, will oversee the execution of this expansion.
"We plan upon substantially increasing our currently modest level of exports to the Southeast Asia market due to the rapid rise in construction in the region and its climate conditions which make it an ideal fit for certain of our ceramic tile products," said Huang. "Our proximity to the region, relatively low transportation costs and familiarity with the region are intended to expand our footprint outside of China and are expected to diversify our customer base and add to our growth."