Have you ever sold the first customer of the day and noticed what it does to your confidence? Then you sell the second or third customer and you are unstoppable. What makes us suddenly turn into magnificent salespeople with just a little success? Do we suddenly learn something new or get better? Probably not. Are we more charming and outgoing? Probably. What causes this sudden power of confidence and how do we stay powerful?
Within the field of salesmanship, we all puzzle over this occasional dilemma of realizing that yesterday’s mojo has inexplicably abandoned us. Where did it go? Why did it go away? What makes confidence such a tremendous connection to our success? And vitally, is there a way to recapture it?