LG Hausys America announced that is has officially established its LG Hausys Flooring Division to serve the North American market. Leveraging its globally recognized brand synonymous with quality and innovation, LG Hausys America’s Flooring Division is launching with a robust lineup of resilient products spanning luxury vinyl tile (LVT), SPC, sports flooring and commercial sheet. The products will serve commercial and residential end-use applications.
The division is going to market through a single-distribution partnership program. Distributor partners are given exclusive territories with the rights to sell and market the LG Hausys brand and its flooring program. Distributor partners receive the full backing, including marketing and sales resources, to help them excel in their markets. Targeting best-in-class distributors who have expertise with commercial and residential flooring products, LG Hausys is seeking more distribution partners to complete its footprint across North America. Currently, LG Hausys Flooring’s distributor partners include All South Flooring, CDC Distributors and Yorkshore Sales.