Shannon Cochran to lead Shaw’s commercial brand, Patcraft, replacing Jeff West
Shaw, a subsidiary of Berkshire Hathaway, Inc., has named Shannon Cochran the new Patcraft brand leader, effective immediately.
Patcraft, a commercial brand under the Shaw umbrella, reports Cochran will have responsibility for the Patcraft brand strategy and execution, leading the brand’s marketing team and maintaining leadership of the brand’s design team. Cochran has served as vice president of creative and design for Patcraft for the last five years.