Next let us suppose that the questions in the stall technique have been exhausted to no avail— she still wants to think it over. It is going to happen. I once had a customer state, “It’s just that my wife and I have learned over the years not to make quick decisions.” It is hard to argue with that. Even so, when we do the review, it will at least put things in perspective, increases recall and it improves the chances of her returning to your store.
The last time this happened to me (she still says no), the woman said to her husband: “I like that, at least we got total agreement on every point.” The next day, they came back in and bought. They may have shopped some more, but likely nobody achieved total agreement on all important issues.