Mohawk's RevWood Premier Launch Offers High Margins, Differentiation
Mohawk's latest flooring launch, RevWood Premier with Signature Technology, aims to give retailers the differentiation they need to win in today's crowded wood market.
“This will be a big year for our retailers," said Seth Arnold, vice president of marketing, hard surface. "RevWood Premier will be the best looking, most waterproof, highest performing wood floor at a price consumers will value and a margin retailers will love."