WFCA gets the promotional wheels turning for National Floor Covering Month 2002
ANAHEIM, Calif. -- In support of National Floor Covering Month, scheduled for April 2002, the World Floor Covering Association (WFCA) is implementing a multifaceted public relations program that targets key media, consumers and the industry itself.
To create excitement about National Floor Covering month among WFCA members, as well as consumers, the WFCA will conduct the Look Down For A Change National Consumer Contest. The contest will be promoted through magazines and newspapers across the country.