Stainmaster's new web sections aim to prove "There really is a difference in carpet brands"
Stainmaster's new web sections aim to prove "There really is a difference in carpet brands"
In an effort to curb "shopping anxiety" among consumers buying carpet, Invista has included new sections on the Stainmaster web site (www.stainmaster.com) that feature video demonstrations about carpet technology. Among the areas addressed are the stain and soil resistant features that have long been a chief selling point for Stainmaster.