School’s back in session and with it comes the Fall Floor Covering Selling Season. Is your operation ready to do business? Consider the following areas to determine your readiness: curb appeal; store displays and traffic flow; salesperson training/education; and product pricing.
Curb appeal. Make sure your store is inviting to the consumer. Your window displays should be changed or rotated regularly to bring the consumer into your store. Work with your manufacturer/distributor partners to feature their products. They may have created display vignettes, complete with accessories, just for this purpose. Check into the potential availability of free or discounted display floor programs.