Columbia Flooring has expanded its sales and marketing staff with three appointments. Steven Abels has joined as sales manager, national accounts. He will be responsible for developing retail-cooperative and national account business. In addition, Joanna Beckman has joined as creative services manager and Erica Poteat has been hired as marketing services coordinator.
With the retirement of executive vp Dave Stafford, Commercial Carpets of America has promoted Michael Reinke to senior vp. In this new role, he will oversee both the commercial group and the government group. He was previously vp and manager of the government group. That role will be filled by Peter LePage, a 20-year industry veteran.
The Loxcreen Flooring Group has expanded its commercial products sales team. Steven LaGrou has joined as national sales manager - commercial products. He will be responsible for overseeing the company's U.S. commercial sales. Gerry Yates has been appointed sales agent - commercial products. His territory will include Idaho, Montana, New Mexico, Oregon, Utah, Washington and Wyoming.
Mirage has hired Sylvie Landry as architect and design representative. Covering Quebec, Landry will be responsible for developing programs to educate flooring specifiers.