Wools of New Zealand has added five brand partners, Bentley Prince Street, Eclipse, Fabrica, Masland and Woolstreet Designs. They join a roster of 60 manufacturers supplying Wools of New Zealand branded contract and residential looks.

“The growing commitment we are seeing from our partners and the increased interest in new partnerships further positions New Zealand wool for substantial growth in the U.S. market, and throughout the world,” said Wes Connelly, North American area manager for Wools of New Zealand.

Masland president Kennedy Frierson said the decision was “partly based on the increased demand for higher-end niche products and the narrowing of the price gap between synthetic and wool.”