Donny F. Phillips, an Atlanta area retailer with 24 years of industry experience, has been elected chairman of the World Floor Covering Association’s board. Phillips said he will promote the Floor Covering B2B protocol as well as other industry partnerships. He succeeds Robert A. Hill, CEO of Floor Covering Associates of Shorewood, Ill., who recently completed his one-year term.

“I believe working in concert with other components of the flooring industry can only improve business for everyone and fully guarantee the satisfaction and value of a flooring purchase by a customer,” said Phillips. “For example, you’ll see the WFCA being fully supportive of developing an ANSI standard for carpet installation by working with all interested parties toward that common goal.”

While serving on the WFCA board, Phillips will continue his duties as president of Atlanta Flooring Design Centers.

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