Coverings will return next April to Orlando for the 2010 edition of the annual tile and stone show, but then the show will head west to the Los Angeles Convention Center for 2011. The inaugural Coverings show was held in L.A. 21 years ago, and the event has been held in Southern California two other times in the show’s early past.
“For several years Coverings has had its eye on the West Coast since it is a critical tile and stone market,” said Jennifer Hoff, president of events for show management company National Trade Productions. “Though there’s been an aggressive outreach to build attendance from this area, it’s time to be even more targeted.”
She noted that the show will most likely return to Chicago again in the future, “but Los Angeles will enable Coverings to tap into the potential that the Pacific Coast offers.”
Coverings goes west, heads to L.A. in 2011
August 20, 2009