Citing that its Rug Decor division is “not central to CCA’s core flooring business,” CCA Global Partners has entered into an agreement to sell the division to a group led by Rug Decor franchisees Rick Ruby, Keith Rhodes and Bob Ellis. The men, who own six Rug Decor stores, have been members of the division’s advisory council since its inception in 2003.

Scott Hayim, Rug Decor’s president, will be a member of the ownership group and CEO of the newly formed Rug Decor Partners LLC, based in St. Louis. All existing franchise and license agreements will be transferred to the company, along with the St. Louis corporate store. Additionally, the six stores owned by the group will be operated as corporate stores.