Beaulieu of America and MAPEI have revamped their websites. Beaulieu’s new website, under the Bliss carpet brand, will feature an opening video that walks users through a Bliss home. Product sheets will acquaint visitors with details about specific styles and colors. The site will also become the home for a new Bliss blog and Design Trends team.
“This new website (www.blissflooring.com) will provide our visitors with a uniquely ‘Blissful’ brand experience. It will raise the bar in the flooring category for style, inspiration and information,” stated Patricia Flavin, Beaulieu svp marketing. The new website can also be viewed at the Surfaces show, Booth #S3811, and will go live at 8 a.m. on the first day of the show, Jan. 25.
MAPEI’s website (www.mapei.us) now includes a LEED calculator that keeps track of products’ contributions to LEED points. Additionally, contractors can print letters certifying the LEED point contribution of MAPEI products, directly from the website.
“We are always working to make our products easier for the construction community to specify and use, and we feel that our new U.S. website features will put those benefits at their fingertips,” said Steven Day, MAPEI operational marketing manager.