From unveiling a new corporate identity, to announcing new CEO Karel Vercruyssen and the pending retirement of Ralph Boe, Beaulieu America is a company in transition. While looking forward to the future, Beaulieu is also taking a moment to reflect on its past as it celebrates its 35th anniversary as a company.
Beaulieu began as a small rug-weaving business in Dalton, Ga., in 1978 and grew into an American success story as a top floorcovering producer. “As a company and an industry, we’ve seen a lot, and thanks to the contribution of thousands of hardworking and dedicated Beaulieu associates, we’ve achieved a lot,” observed Carl Bouckaert, one of Beaulieu America’s founders.