As I read Geoff Gordon’s article on the role of the flooring contractor in the December issue of Floor TrendsI was reminded of all flooring contractors have to know and do.
Interesting that Geoff, who I consider one of the best sales talents in the industry, understands and articulated so well the operational role of the flooring contractor. He didn’t distinguish or discuss the selling role, which is imbedded in operations so deeply it may be impossible to separate them.