Ecore has undergone a corporate rebranding effort to reflect the company’s core values: safety, health and wellness.
“Our customers and people in the industry think of Ecore as the original recycled rubber flooring manufacturer,” said Arthur Dodge, III, president and CEO of Ecore. “Or they recognize us by our multiple sub-brands, such as Everlast and ECOsurfaces. Last year, we decided to change all that. We want to be a company that is known by one name, Ecore.”