Shaw Floors offered consumers a 6-inch commemorative swatch of the white and silver Shaw carpet used on the stage in Philadelphia where Pope Francis conducted the final Mass of his recent trip to the U.S.
“We wanted to extend the life of this special carpet,” said Dani Brock, Shaw's director of retail marketing. “There was tremendous demand for the carpet Pope Benedict XVI walked on in 2008, and we wanted to create an opportunity for others to secure a meaningful keepsake from Pope Francis’ visit.”