www.floortrendsmag.com/articles/82441-pervasive-rfms-launch-marketing-campaign
Pervasive, RFMS launch marketing campaign
April 23, 2002
AUSTIN, Texas--Pervasive Software Inc. has announced initial results of a joint marketing campaign targeted at the customer base of Resource & Financial Management Systems Inc. (RFMS).
The goal of the "Upgrade-in-a-Box" campaign was to upgrade those RFMS customers running older versions of the Pervasive database so that they receive peak performance from their RFMS application.
RFMS is a provider of business management tools for floor covering retailers.
Of those RFMS customers running older versions of the database, nearly 40% adopted the latest version during the campaign.
By upgrading to Pervasive.SQL 2000i, RFMS customers receive the new features, including more targeted search capabilities, faster module loading and accelerated filter processing.