In the September issue of Floor Trends, learn how soft-surface flooring has evolved to meet the demands of the changing marketplace. Also included in this issue is the 2018 Wood Flooring Resource Guide.
BNP Media, in conjunction with more than 20 of its AEC and mechanical systems brands, is proud to announce the AEC BuildTech Conference & Expo in 2019.
At the CCA Global summer convention in Montreal, Piet Dossche, USFloors’ president and Shaw’s executive vice president of hard surfaces, took to the stage wearing red pants.
We sat down with John Stephens, vice president of marketing at Shaw Contract Group, immediately after NeoCon to get a much-needed update on developments at Shaw and in the commercial arena.
The retailers and contract specifiers who can capitalize on new opportunities, responding quickly to changes in consumer preferences, supply hiccups and fluctuations in the economy, are the ones who will succeed.
Flooring America, Flooring Canada and Floor Trader members brought the buzz and excitement of digital marketing and social engagement to Montreal, Canada, where the co-op met for its annual digital marketing conference, Building Buzz.
Even though there’s a shared brand and, most likely, shared product offerings, every location has its own audience to reach and story to tell. That's why each of your locations requires very specific attention—and that includes your approaches to digital marketing.
In part one, we discussed how pressure selling intensifies the customer’s resistance to buy. Here are some selling philosophies and behaviors that can backfire on a salesperson.
Nutopia is a new Living Product Challenge Petal certified carpet plank system from Mohawk Group inspired by the idea of “urban fabric,” where humankind coexists with buildings, streets and other infrastructure.