Nature Flooring is launching its 2017 campaign with the debut of a new wood plastic composite flooring product in 10 colors, a 12mm laminate product in six colors and a new luxury vinyl tile (LVT) line.

“Wood plastic composite is the latest development in flooring and Nature Flooring intends to lead in innovative products,” said Luxia Hong, a representative of the company. “Its waterproof features and versatile subfloor requirements make it a perfect match for several types of residential and light commercial use.”

Nature Flooring is now carrying a full stock of all running line SKUs to service its customers to its fullest capacity.

“We are committed to growing in the U.S. market in 2017 and forward,” added Hong. “Our customers are on the move and we intend to stay in step with them.

In development is a five-inch solid wire brushed French oak floor, as well as a seven-inch option. Exotic wood is featured in the company’s new Ana Caspi and Peruvian Pecan products from its Peru factory.

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