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Home » Topics » Articles » Sponsored Content

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the FLOOR Trends & Installation audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of FLOOR Trends & Installation or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

Sponsored content arrow Bjelin

Bjelin develops, manufactures and sells a broad product portfolio consisting of both wood floors and new innovative floors in new materials. The development is performed in cooperation with our sister company Välinge Innovation AB.
     
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Sponsored By
Bjelin

The Herringbone Floor of the Future

July 10, 2025
Fredrik Alfredsson

Bjelin’s Woodura Herringbone 2.0 is a contemporary take on a timeless classic. Empowered by patented technologies and crafted from responsibly sourced European oak, it ensures a long-lasting and more sustainable experience.


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