Attendees at Coverings 2017 will be able to experience the North American launch of Blustyle, the newest Panariagroup brand to enter the U.S. market. Panariagroup, an Italian manufacturer of porcelain floor and wall tile, will debut the Blustyle brand in the Ceramics of Italy Pavilion. The products on display will include highlights from the 12 new Blustyle collections including rustic and refined wood looks, concrete finishes, oversized stone looks, and marbles in a range of thicknesses.

“Blustyle is a brand that leverages the experience and qualities of sister company, Cotto D’Este and the whole Panariagroup,” said Paolo Mussini, CEO of Panaria. “The brand offers Made-in-Italy, porcelain solutions at traditional thicknesses, taking advantage of the latest technology, the best raw materials, distinctive aesthetics, and the production team’s deep respect for the environment.”

Blustyle has already secured eco-focused certifications (EMAS, ISO, Eco-Label), which highlights its eco-compatible production that recycles, reduces waste of all raw materials, manages the plant at its highest efficiency, and uses renewable energy.

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