MSI to Unveil New Collections at Coverings
MS International (MSI) recently announced that it will debut its latest collection at Coverings, April 4-7 in Orlando (booths #3880 and #4080).
The market continues its trend toward more 3D wall tiles, wood lookalikes, and geometric patterns. MSI addresses the demand with a newly expanded porcelain and ceramic tile lineup featuring Adella and Kenzzi Porcelain. Adella Porcelain and Ceramic offers a modern palette in large format, 3D ceramic wall tiles with coordinating porcelain floor tile. Kenzzi Porcelain provides the timeless look of encaustic tiles in stylized flowers and mod geometrics in floor and wall tiles. The team will present other lines, including Watercolor Porcelain plank tiles with a brush stroke design, and Brickstone Porcelain, inspired by stacked stone and brick looks.
Livingstyle Porcelain, an indoor/outdoor large format tile collection with pavers, will also debut. Turin Ceramic will feature an economical large plank floor tile with linear wood looks. Attendees can also see the reimagined Recycled Glass decorative mosaics line, complete with natural stone, textile, and wood-inspired tiles in hex and subway patterns.
“We remain focused on next generation design trends that combine high-quality materials with innovative technology to bring authenticity, durability, and affordability to all the varied global styles we offer,” said Rup Shah, president. “With 25,000 people in attendance at Coverings, there isn’t a more exciting venue to reveal new additions to our line. Since we share a common passion for bringing the best of the best surfaces to the U.S. market, the event is always inspirational.”
Also at Coverings, two members of the MSI team will deliver presentations. Emily Holle, director of trend and design, will share tips on planning a showroom in her talk “Site Lines: Tips from the Trade on Designing Showrooms.” Allyson Humphries, sales director, will contribute to the Women in Stone Speed Mentoring and Leadership Workshop.
For more information, visit www.msistone.com.