Shaw Floors Surprises Lucky Houzz User
Shaw Floors marked its 100th flooring query on Houzz with a surprise for one lucky homeowner who posted a query on remodeling her kitchen. Shaw, which launched its presence on the home design site in 2013, answered a query from Houzz user Theresa Wells by giving her 1,000 square feet of flooring.
“Houzz is a priority for our digital marketing team as we continue to see the platform grow with users who are actively researching, dreaming, and executing home remodels,” said Todd Callaway, director of digital content for Shaw Floors. “We wanted to celebrate our continued presence on the home design platform in a fun, unexpected way.”
Shaw Floors worked with Theresa to choose a style within the EPIC Plus Collection of engineered hardwood to finish off her kitchen remodel, selecting Yukon Maple 6 3/8” in Timberwolf.
Wells wrote in an email, “We love our floors. Can't believe how much it transforms the space and makes it so much warmer. We are so grateful to Shaw Floors for such an amazing gift!”
“We know the universe of inspiration is deep and diverse,” Callaway added. “With flooring being a major investment, we aim to provide consumers who are in the thick of research with helpful information so they can feel confident in their selection.”
For more information, visit http://shawinc.com.