Gerflor USA recently introduced its luxury vinyl tile collection, Creation Living, combining residential and commercial features to offer designers the best of both worlds – resiliency for low-traffic commercial applications with modern home designs. Creation Living is a 2mm thick, low-traffic luxury vinyl tile with microbeveled edges suited for multi-living spaces, including apartment complexes, townhouses, senior living facilities, and college dorms.

“We know the apartment demand is surging in the U.S.,” said Catherine del Vecchio, director of marketing for Gerflor USA. “Millennials are more likely to rent than buy a home, luxury apartments are growing on college campuses and more of our population is living in senior facilities. Creation Living fulfills the multi-living market’s need for cutting-edge, residential design that is more cost-conscious, durable, and flexible than traditional residential products – but with the same look and feel of natural materials.”

The LVT collection features seven different embossings, giving the floor a more realistic, natural and textured appearance. With Creation Living, Gerflor USA also introduced a new color tone variation legend – light, medium and high variation – to guide designers and their clients in selecting the right product for their space. Available in both plank and tile options, the collection’s realistic wood and stone designs are printed in high definition on tear-resistant film and protected by a 12mil transparent wearlayer. The flooring is finished with PUR+ surface treatment, which allows for easy maintenance and is 100% waterproof.

Creating Living is naturally antibacterial and 99% effective against the spread of infection by ISO 22196 standards. Beyond being multi-living-friendly, Creation Living is environment-friendly with 100% recycled compact backing. It is also low-VOC, 100% allergen-free, and REACH compliant.

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