Westwood, Mass. -- Chris Zizza, president of C&R Flooring, announced the launch of The Make a Difference Project, a social media campaign to promote charitable organizations and individuals doing good across New England.

With a long charitable resume himself, Zizza started the project to help bring more attention to people who go out of their way to help others: small, lesser-known charities and large organizations that are making a big impact on their communities. Zizza would like to shed some light on the large majority doing incredible things for the greater good.

The project will feature instances of good news as well as highlighting a new charity or individual every month; introducing who they are, outlining what they do, and sharing photos from fundraisers and other events.

“We want to continue the season of giving beyond the holidays,” Zizza said. “The intention of this project is to help these groups get the recognition they deserve and provide an outlet that people can go to for a constant flow of positive news. Helping others can and should be everyone’s New Year’s resolution.”

The industry is encouraged to nominate charity or individual to be featured by The Make a Difference Project

For more information, visit candrflooring.com.