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Breaking Flooring NewsFloor CoveringsCarpet and Rugs

National Karastan Month Celebrates 90 Years Of Style And Craftsmanship

Karastan-National-Month
Consumer savings and Karastan retailers' use of innovative promotional tools will kick off the 2018 National Karastan Month, hosted April 26 to June 4.
April 24, 2018

Calhoun, Ga. -- Consumer savings and Karastan retailers' use of innovative promotional tools will kick off the 2018 National Karastan Month. Hosted April 26 to June 4, this year’s annual event is even more exciting this year because Karastan is celebrating its 90th anniversary.

"For 90 years, consumers have selected Karastan for its superior craftsmanship and distinctive elegance," said Bill Storey, senior vice president of Karastan. "National Karastan Month offers significant consumer savings and extensive promotional campaigns nationwide. Karastan creates woven and tufted carpets with timeless design choices-fresh colors, exquisite patterns, new textures and innovative fibers that will always be perfectly in style. Each one is beautiful. And each one lives beautifully. This hasn't changed in 90 years."

To assist in driving the success of National Karastan Month, retailers will have access to an assortment of resources to showcase Karastan's signature styles and help attract consumers to their stores. Retailers are provided digital advertising solutions, exclusive Promoboxx campaigns for sale content to make social media easier, and consumer-facing promotion from Karastan's Live Beautifully blog. They can also enroll in Omnify, an omni-channel solution for fully integrated in-store and online marketing.

Consumers can take advantage of Karastan's up to $1,000 rebate offer on select Karastan styles ranging from wool carpets to family-friendly SmartStrand Forever Clean with All Pet Protection and Warranty to Kashmere Nylon. Participating retail stores will also be offering special financing.

For more information, visit www.karastan.com.

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