Chicago, Ill. -- NeoCon announces a lineup brimming with events, activations, and cutting-edge displays to mark the milestone 50th edition, to be held June 11-13 at The Mart in Chicago, Ill. Show organizers say NeoCon 50 will be particularly vibrant, featuring a week of dynamic experiences and festivities, dozens of engaging installations, and stunning lounges in celebration of a half a century of commercial design. The three-day fair also includes The Future is PARTY fêting NeoCon's five decades of design.
"It's all systems go for NeoCon 50 as we celebrate with 100-plus, new-to-NeoCon brands and 25 new interactive displays and installations,” said Byron Morton, vice president of leasing. “We have surprises laid out throughout every corner of the building and on the South Drive to create a rich and dynamic experience for all of our visitors.”