Harper General Contractors Launches New Name and Marketing Tools

Greensville, S.C. -- After nearly 70 years in business, Harper General Contractors, a full-service Southeast regional construction management firm headquartered in Greenville, S.C., has refreshed its branding and marketing tools to better address the needs of clients. New elements include a new company name, tagline, logo, website, and social media sites. Harper General Contractors, as the company will now be called, will continue to serve industrial, office, education, environmental systems, healthcare, municipal and retail markets throughout the southeastern U.S.

A driving force in the extremely successful urban renaissance of the upstate of South Carolina and one of Engineering News Record’s Top 400 National Contractors, Harper has grown from a small local construction company to one of the top construction firms in the Southeast, while continuing to work on projects from $2-100 million in size. The result of a year-long discovery process led by David Wise, company president, this rebranding freshens and updates the company to align with changes over time and reflects a better understanding of clients’ needs, while showcasing Harper’s unique and personal style of doing business, focused on relationships, character, competency, honesty and confidence.