DALTON, GA.—Since 2013, Phenix Flooring, a Pharr Family Company, has partnered with United Way of Northwest Georgia to support the health, education and financial stability of communities. The partnership reflects Phenix’s core values, which include a focus on family and an aim to be an innovative, responsive and trustworthy relationship builder in the design community.

“It’s our belief that it’s our responsibility to be good stewards of our local community and the United Way has long provided much needed resources which benefit those living in Northwest Georgia, including our own associates,” said Mark Clayton, president, Phenix Flooring.

Phenix joined United Way and other local companies in kicking off the new campaign year with the annual Kickoff Block Party and CEO Trike Race, where Clayton, with the help of Phenix employees, competed tricycle to tricycle.

“We are relative rookies at the trike race, but we’ve learned that folks take this seriously and it’s a battle for bragging rights,” Clayton said. “My strategy is to build a strong team that can overcome my lack of skill.”

To build excitement for the event, Phenix hosted a company trike race at its Dalton headquarters to determine who will join Clayton on race day.

“It’s important that we find ways for all Phenix employees to feel that they can be a part of supporting the United Way,” Clayton said. “The qualifying trike race we host at our headquarters is a fun event that all of our associates look forward to each year. It gives us an opportunity to introduce the year’s mission and partnerships, remind our team of the importance of community giveback and allows us to kick off the campaign with some fundraising efforts.”

This year’s company trike race and auction raised $900 that Phenix was able to pass along to United Way as a jump start. In addition to monetary contributions, Phenix associates are contributing their time and talents to building Northwest Georgia communities. 

One of those opportunities is Make a Difference Day, in which Phenix employees partner up with friends at Brown Industries. For Make a Difference Day 2018, Phenix and Brown employees will repair and paint the porch of the Carter Hope Center, a non-profit offering treatment for alcohol and drug addiction in Dalton.

“We believe these opportunities help us all see the benefits of ‘giving back’ and spawns a desire to do even more,” Clayton added. 

For more information, visit phenixflooring.com.