The “Blu Ponti” of Ceramica Francesco De Maio Added to MoMa International Exhibit

The colors of the sky and the sea, the geometric traits and infinitely combinable like the profiles of nature, inspire the Blu Ponti Collection, conceived in the 1960s by Gio Ponti, father of Italian industrial design, and reissued by Ceramica Francesco De Maio. The special 20x20 majolica has been selected by the New York Musem of Modern Art to represent Italy in an exclusive international showcase.

The "Blu Ponti" will be exhibited at MoMa's first fashion Pop-up store in New York, Aug. 7 - Sept. 29. The store is the result of the Fattobene project, the platform designed by Anna Lagorio and Alex Carnevali, with the aim of celebrating everyday objects, born from the inspiration of Italian designers and that there are timeless signs of the country's history.