Laticrete Launches Spectralock 1 Sweepstakes

Laticrete has launched a prize promotion for its U.S. and Canadian customers (excluding Quebec) to celebrate the launch of Spectralock 1 pre-mixed, stain-proof grout with epoxy performance. Now through the end of Dec. 2020, verified tile and stone installation contractors may enter the Spectralock 1 “Pick 1” Sweepstakes for a chance to win the grand prize to choose between a truck, a boat with a trailer or vacation. Monthly prizes will also be awarded, including a home theater, a Weber grill and a Patagonia prize package.

“Since launching Spectralock 1 earlier this year, it’s been of the utmost importance to Laticrete that we give back to our loyal customers who helped us make Spectralock Grout the #1 preferred epoxy grout for over a decade*. The Spectralock 1 “Pick 1” Sweepstakes also allows us to give the grand prize of the winner’s choice, which makes it all the more special,” said Ryan Blair, Laticrete senior product manager - grouts & sealants. “Spectralock 1 offers all the benefits from the original Spectralock, but without the hassle of mixing, so we know our customers will like it just as much as, if not more than, its previous iteration.”

Launched in Feb. 2020, Spectralock 1 is the only pre-mixed grout in the market that meets and/or exceeds the ANSI A118.3 specification. It offers superior strength at 3,500 psi, the ability to be submerged and an extremely fast cure rate that allows customers to complete durable projects in less time than ever before. The grout also provides exceptional versatility and excellent color consistency, even with the most demanding applications. The easy-to-use, stain-proof formula is available in a wide variety of colors to match any design.

Prize Schedule: