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Floor Coverings

Laticrete Kicks Off Sweepstakes to Celebrate Spectralock 1

Laticrete, a manufacturer of globally proven construction solutions for the building industry, has launched a prize promotion for its U.S. and Canadian customers (excluding Quebec) to celebrate the launch of Spectralock 1, the industry’s first pre-mixed, stain-proof grout with true epoxy performance. Now through the end of Dec. 2020, verified tile and stone installation contractors may enter the Spectralock 1 “Pick 1” Sweepstakes for a chance to win the grand prize to choose between a truck, a boat with a trailer or a once in a lifetime vacation. Monthly prizes will also be awarded, including a home theater, a Weber grill and a Patagonia prize package.

“Since launching Spectralock 1 earlier this year, it’s been of the utmost importance to Laticrete that we give back to our loyal customers who helped us make Spectralock Grout the #1 preferred epoxy grout for over a decade*. The Spectralock 1 “Pick 1” Sweepstakes also allows us to give the grand prize of the winner’s choice, which makes it all the more special,” said Ryan Blair, Laticrete senior product manager - grouts & sealants. “Spectralock 1 offers all the benefits from the original Spectralock, but without the hassle of mixing, so we know our customers will like it just as much as, if not more than, its previous iteration.”

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