Shaw Industries Group announced the retirement of Piet Dossche from his day-to-day management responsibilities at the company effective December 31. The founder of USFloors, acquired by Shaw in late 2016, will continue to be strategically engaged with Shaw as a member of its board of directors.

“Piet is  transitioning from an operating role to a more strategic  position. He will continue to be a trusted advisor on market trends, innovation, and opportunities across the global flooring market,” said Shaw Chairman and CEO Vance Bell. “I am excited about this new role for Piet, and look forward to our continued partnership.”

Dossche has had an amazing career in the flooring industry. His aptitude and appetite for leadership were evident from early in his career. Just a few years out of college, at the age of 24, he became managing director of Beaulieu’s manufacturing plant in the United Kingdom. Five years later, he launched his first entrepreneurial effort. Dossche did so again in 2001, after an executive and leadership decade at Beaulieu of America, when he founded USFloors most notable for its creation of COREtec, which fueled the company’s dramatic growth.

As president of USFloors and executive vice president of Shaw, Dossche was an entrepreneurial change agent helping drive strategic, profitable growth across the company. He was a key architect and partner with Shaw’s residential leadership  creating the recent sales structure transformation. Dossche has been instrumental in Shaw’s rapid hard surface growth and has helped guide USFloors International to a growing market position in Europe.  

“When Shaw acquired USFloors four years ago, both parties saw the opportunity of combining the fastest growing company and brand leader in the fastest growing segment of the flooring business, with Shaw’s broad market presence, logistics network, technology and financial strength,” Bell said. “Piet worked tirelessly and selflessly to help integrate USFloors into the Shaw organization to create maximum synergies for both companies. Certainly, we have seen the results with our growth and market share in this category. The COREtec brand is an integral and permanent pillar of the branding strategy for our company.”

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