Miami, FL: January 28th, 2021 – Happy Floors announced Tressa Samdal as the new director of Easy Luxury marketing and product management. She brings with her, over 15 years of flooring industry experience in both marketing and product development leadership roles. 

Samdal will oversee Happy Floors’ foray into resilient flooring with the introduction of its Easy Luxury brand of luxury vinyl tile. In her previous positions as director of marketing and product for Florida Tile, Inc. and senior design development manager at IVC/Mohawk she was well known for brand building as well as creating and bringing innovative designs to market.

“Tressa’s dedication and expertise make her integral to the leadership of our company,” said James Nowicki, CEO, “Her extensive knowledge in the field of LVT makes her a valuable part of our goals for the new year and beyond. She is truly a welcome addition.”

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