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Floor CoveringsCarpet and RugsTile & Stone Flooring

Daltile and Carpet Exchange Denver to Execute New Promotional Campaign

carpet exchange
February 17, 2021

Kicking off on March 15, Daltile and Carpet Exchange of Denver will jointly execute the “Ready – Set – Room Refresh with RevoTile” promotional campaign.  This new campaign highlights how Daltile’s RevoTile is a good solution for an easy room refresh, and fully equips the Carpet Exchange team with the knowledge and tools necessary to effectively communicate RevoTile’s benefits. The Ready-Set-Room Refresh with RevoTile campaign will take place in all 22 Carpet Exchange stores in the Denver area. 

“Carpet Exchange has fully embraced the cutting-edge innovation that RevoTile brings to the tile industry and the incredible sales potential RevoTile holds for the DIY market,” said Patrick Warren, vice president of residential sales, dealer and showrooms, Dal-Tile Corporation. “Through the Ready-Set-Room Refresh with RevoTile campaign, Daltile brings to bear a comprehensive support system of displays, custom signage, point-of-sales assets, digital and social media campaigns, a full roster of on-site training for Carpet Exchange’s retail sales associates, and much more.”

“The beauty, durability, and value that porcelain tile adds to a home makes it an aspirational product, highly desired by homeowners,” added Warren. “By adding the revolutionary benefits of fast and easy installation to this existing appeal, RevoTile now greatly increases retailers’ sales opportunities even more by opening up tile to the lucrative DIY market. RevoTile also expands the applicable professional installation labor pool, because this revolutionary system can be easily installed by any of a retailers’ available installers:  tile, LVT (luxury vinyl tile), laminate, and hardwood installers. Daltile’s ground-breaking RevoTile opens up a new frontier of sales possibilities for flooring and tile retailers.”

To learn more about RevoTile, visit https://www.daltile.com/revotile.

KEYWORDS: education and training flooring retailers partnership porcelain tile sales promotions

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