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Breaking Flooring NewsCommercial Flooring

Diverzify, Spectra Contract Flooring, ProSpectra Contract Flooring Join Forces

Diverzify Spectra ProSpectra.jpg
February 7, 2022

Diverzify, the national commercial flooring installation and interior services company based in Itasca, Illinois, and Spectra Contract Flooring and ProSpectra Contract Flooring, both divisions of Shaw Industries Group, Inc., will combine to form the largest independent commercial installation business in the world. 

The new entity will have a combined revenue of nearly $1 billion, 52 U.S. locations, a labor force of approximately 5,000 craftsmen and a sales force of approximately 300 serving more than 50,000 customers nationally. With minimal existing overlap, the company will now have a brand presence in every major U.S. market to deliver a range of service capabilities. Both companies will continue to operate under their current brand names.

"We are very excited to bring three of the industry leaders together to create an unrivaled selection of service capabilities and deliver greater customer satisfaction and value," said Jordan Zmijewski, CEO of Diverzify. "Spectra and ProSpectra, with their market presence and strong reputation for progressive, customer-centric service values, are the only businesses capable of completing our vision for a combined market-leading business."  

In a release, Diversify said the companies offer a legacy of investment and improvement, providing a highly stable financial foundation for the combined company. Together, Diverzify, Spectra and ProSpectra bring unmatched bonding capacity, an industry best EMR rating of 0.56, and financial resources to execute multi-million-dollar mega-projects. With a secure financial foundation, the company has freedom to invest in strategic growth assets and opportunities, including personnel, equipment, facilities, and complementary partnerships.

"We're proud to see Spectra and ProSpectra become part of a financially strong contractor network where it will have more market flexibility and opportunity to serve new and existing customers," said Vance Bell, executive chairman at Shaw. "As a major supplier to the commercial floor covering industry, Shaw looks forward to the future success of the combined entities."

The company's leadership team, led by CEO Jordan Zmijewski, will be a combination represented by Diverzify and Spectra/ProSpectra executives. Jim Pels, President of Spectra Contract Flooring, will become Chief Operating Officer (COO) for the combined entity.

"Bringing these great companies together as a unified operation is truly exciting," Pels said. "While we look toward the powerful potential of the combined company, we are firmly resolved to maintain the current operational excellence our customers expect of Diverzify, Spectra and ProSpectra today and throughout the integration process."

Bringing together the talent from these organizations will create exciting opportunities in the industry. The new company's scope of operations creates new career pathways, learning opportunities, and geographic mobility for individuals in or entering the industry.

"Both companies became market leaders through the dedicated efforts of their employees," says Hutch Smith, former human resource leader for Spectra and now head of human resources for the combined company. "To be the best service provider to our customers, we must strive to be the best employer for our people."

KEYWORDS: business growth and expansion commercial interiors

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