Fishman Flooring Solutions, the flooring and flooring installation supplies distributor based in Baltimore, Maryland, has launched a new website to support its recently-introduced Fishman Landmark Interiors line of engineered hardwood flooring, luxury vinyl tile and sports flooring for both residential and commercial markets.
The new Fishman Landmark Interiors website, landmarkinteriors.us, will target homeowners, retailers, builders and commercial contractors, among others. The new website features a dealer locator tool; a digital catalog of Landmark Interiors products; a portfolio of inspirational room scenes; and expert advice on topics ranging from selecting the right flooring for the right room to installation instructions and maintenance tips.
Fishman has also introduced the Landmark Interiors Visualizer, an online tool designed to help prospective customers envision how Landmark Interiors products will enhance the specific indoor spaces where they will be used. The visualizer will be a stand-alone website and will also be embedded in the Landmark Interiors website.
“Fishman research has shown that customers want to buy more finished flooring from our company and the success of our Landmark Interiors products validates that,” said Greg Vale, Fishman vice president of sales. “We believe that a website dedicated to our Landmark Interiors family of products and the Landmark Interiors Visualizer will streamline the search for information on these products and expedite the purchasing process by directing even more consumers and other decision makers to our independent retailers.”
In addition to the dedicated website and Visualizer, Fishman is also actively marketing Landmark Interiors products on social media and has placed prominent displays at flooring retailers.