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Breaking Flooring NewsFlooring Installation

Floor & Decor Teams Up with Synchrony, IME to Streamline Financing for Professional Installations

By FLOOR Trends & Installation Editors
Synchrony IME
June 5, 2024

Synchrony, a consumer financing company, and Installation Made Easy (IME), an enterprise software and services company supporting retail-based home improvement programs, announced a new partnership to simplify the financing of kitchen, bath and flooring installations for homeowners.

As part of the partnership, homeowners can purchase materials from Floor & Decor and immediately schedule an installation through IME, streamlining the entire home improvement process and making upgrades and renovations hassle-free. Floor & Decor cardholders can use their credit card, issued by Synchrony, to finance both the materials and installation, so they can pay for their entire project over time.

"Partnering with Synchrony is the perfect next step in our mission to make home improvement projects easier and more enjoyable for homeowners,” said Jarod Harriman, president and Chief Operating Officer, IME. “By offering customers the opportunity to finance their materials and installation without needing multiple credit cards or loans, we can help more people make their dream homes a reality."

“Homeowners have to make choices when it comes to home improvement projects. They can purchase their own materials and go the DIY route or work with a contractor,” said Curtis Howse, CEO of Home & Auto, Synchrony. “Our partnership with IME takes the guesswork out of the process, letting customers select the Floor & Decor products they want, have them installed by experienced professionals and finance it all with one card.”

Synchrony’s partnership with IME is part of the company’s goal of expanding its financing capabilities across the home improvement market and includes plans to scale the partnership to additional retailers over time.

KEYWORDS: consumer financing financial insights home improvement partnership software

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