It’s Natural - Brazilian Natural Stone will be present at Big 5 Global, the largest event in the construction industry in the Middle East, with the lecture "Brazilian Natural Stones: ESG and Global Impact," delivered by Fabio Cruz, vice president, Centrorochas. Learn how Brazilian natural stones can upgrade your projects with sustainability and sophistication at the Dubai World Trade Center in the United Arab Emirates on November 29, 2024. 

The Big 5 Global conference brings together industry leaders to network and provide education on the various segments of the construction industry, including natural stone and concrete. In four days, attendees will have access to: 

• International hub of contacts
• Direct access to global suppliers
• Largest product display
• Innovations from all continents
• Tech changing build and design
• Global and regional insights
• Business growth strategies
• Real-world technical expertise

Cruz has been working in the segment for over 20 years. During this period, he led U.S. and Brazilian companies with sales strategies for business development. He was also responsible for the construction and expansion of manufacturing plants. He was elected the Vice-President of the board of the Brazilian Center of Natural Stone Exporters (Centrorochas) and is the mind behind the project It’s Natural – Brazilian Natural Stones, supported by ApexBrasil – Brazilian Trade and Investment Promotion Agency, to promote natural stones all over the world.