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Breaking Flooring NewsResidential FlooringResilient Flooring

Kährs Launches US Product Line, Remains Bullish Despite Q3 Sales Dip

By FLOOR Trends & Installation Editors
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November 21, 2024

Swedish flooring manufacturer Kährs Group reported mixed results for the third quarter of 2024 due to continued weak demand in a cautious market primarily for new construction in the Nordics and North America. Order intake rose 11 percent year-over-year despite challenging market conditions that led to a 15 percent decline in organic sales. Net sales decreased 16 percent to SEK 533 million [$48.35 million].

President and CEO Johan Magnusson reported that Kährs has strengthened its market presence with the introduction of a new U.S.-focused product line, featuring locally produced and adapted flooring solutions. The company expresses optimism about market recovery, anticipating that expected interest rate reductions will stimulate residential market demand and boost private home sales, ultimately driving demand for their premium flooring products. While navigating current housing market challenges, Kährs remains committed to its long-term growth strategy, focusing on expansion in key European and U.S. markets, developing sustainable product innovations, and enhancing customer experience through improved distribution channels and partnerships.

KEYWORDS: financial insights flooring manufacturers

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