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Flooring ProductsFloor CoveringsNew Product ShowcaseLaminate Flooring

Cali Launches Santa Cruz Premium Laminate Flooring

By FLOOR Trends & Installation Editors
Cali Santa Cruz Amber Retreat

Cali Santa Cruz Amber Retreat laminate. Photo: Cali. 

February 13, 2025

Cali has unveiled its latest innovation in luxury laminate flooring with the launch of the Santa Cruz collection, positioning it as the "Better" tier option in the company's Good-Better-Best product lineup.

The new collection showcases Cali's NaturMatte surface texturing, which creates a realistic hardwood appearance through varied matte levels and a driftwood-inspired finish. The extra-wide planks measure over 72 inches long, 9-3/8 inches wide, and 12 millimeters thick, featuring crafted beveled edges that enhance the authentic wood look.

"Santa Cruz represents a big leap forward for luxury laminate," said Cali CEO Doug Jackson. "It's everything Cali strives to deliver – beautiful, stress-free floors you're proud to show off with a smarter design that makes home health a priority."

Engineered for modern living, the collection boasts 100% waterproof construction, making it suitable for moisture-prone areas like kitchens and bathrooms. The flooring includes a 2mm-thick attached XPS pad for noise reduction and enhanced comfort underfoot, while maintaining AC4-rated scratch resistance for homes with active families and pets.

Environmental responsibility remains central to CALI's mission, with Santa Cruz planks being PVC-free and manufactured using natural, recycled materials. The collection has earned both NALFA certification for performance and FloorScore certification for indoor air quality. Available through califloors.com and authorized dealers nationwide, Santa Cruz comes with a 50-year residential warranty.

KEYWORDS: waterproof flooring

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