As the luxury vinyl tile (LVT) market faces dual pressures from rising tariffs and increasing demand, manufacturers showcased strategic pivots at Q1 2025 trade shows, revealing an industry in transition. With Chinese imports now subject to a 45% tariff—up from 25% just months ago—and the global LVT market projected to reach $52.86 billion by 2030, North American manufacturers are ramping up investments in domestic production while exploring alternative supply chains throughout Southeast Asia.
These strategic shifts were on full display as manufacturers unveiled their latest offerings at TISE and other Q1 trade shows, where innovation in sustainable materials, digital printing technology, and retail support programs demonstrated an industry determined to thrive despite geopolitical and economic headwinds.